On this episode of Galesburg’s Morning News, we welcome CEO Heather Acerra and President Mike Acerra of Lux Blox, the innovative Galesburg-based toy company that's exploding after their live Fox & Friends appearance on Small Business Saturday (Nov. 29, 2025).
Hear how a "cold call" PR opportunity turned into national TV gold—complete with scam paranoia, a midnight hotel-room rebuild, and a sales surge that doubled their staff overnight! Plus, their $117K Illinois state grant win (one of just 47 from 800 apps) for facility upgrades, and the "sneaky learning" magic behind their patented magnetic building blocks that snap and hinge to teach real engineering through play.
Listen to the exclusive live demo (3:45)—hear those addictive snaps as Heather and Mike build flexible dragons and rigid bridges on air!
Full video with visual demo on YouTube: youtu.be/-Y51QlVmBwA.
👉 Shop Lux Blox: luxblox.com
👉 Watch Fox Clip: foxnews.com/video/6385737470112
👉 Grant News: gov-pritzker-newsroom.prezly.com/...

